Provide Education and Training Via Professional Pre-Recorded Webinars with Rally Point Webinars

Client Profile

Water treatment and management company offering innovative and sustainable systems to control/combat pollutants.

Pre-Recorded Webinar Goal

To deliver industry history, best practices, and solutions for water management to a national audience of local/state governments, engineers, and construction contractors.

Pre-Recorded Webinar Summary

In an effort to create a marketing and sales asset that would accurately capture its product differentiators, this water treatment and management company approached Rally Point Webinars to create a professional, pre-recorded webinar. The company brought in industry experts—an independent hydrologist and civil engineer—to weigh in on the product objectively, while presenting data and case studies from the field. A call to action at the end of the pre-recorded webinar encourages interested potential clients to schedule a consult with the sales team.

The Key Benefits of Creating a Pre-Recorded Webinar with Rally Point Webinars

• Pre-recorded webinars offer a great degree of flexibility in terms of logistics. In this case, bringing in outside experts was simply a matter of coordinating recording individually, unlike bringing everyone together at the same time for a live virtual event. Rally Point Webinars works with clients to select a date that is convenient to pre-record in advance. 

• For those who are not avid public speakers, pre-recorded webinars offer the option of unlimited takes until the end product meets the client’s satisfaction. There is a certain freedom and safety that comes with recording in advance. 

• When working in the manufacturing and industrial sector, data such as units of measurement and technical details are important. Pre-recording offers the added benefit of enabling fact checking to ensure accuracy. There is also the ability to feature audio only, so participants can read from a script.

• Whereas other webinar companies use automated systems, which can be glitchy, Rally Point Webinars uses a proprietary system that is guaranteed to be glitch free: the slides are perfectly timed with the speaker, the video doesn’t freeze unexpectedly, and the viewing experience is seamless.

• The event had lead generation polls during the Q&A and conclusion, as well as chats from attendees that generated quality follow-up opportunities. This webinar is one of a regular cadence to continually drive leads to the sales team.

Questions about pre-recording a webinar for your manufacturing business? Contact Rally Point Webinars today.